• Will Zynga Become the Google of Games? - NYTimes.com
  Nathan R. Van Sleet, who lives in Oakland and is unemployed, says he plays YoVille, a game in which users create avatars and interact with others in custom-decorated homes, for up to 16 hours a day. Because he is hearing-impaired and doesn’t know sign language, online forums of YoVille players have allowed him to connect with various people. “If it were not for the forums, I would have missed the opportunity to meet these people,” Mr. Van Sleet said in an e-mail.
• The new one-letter company names: What Google Instant tells us about popular names
  A = Amazon, B = Best Buy, C = Craigslist, e = eBay, f = Facebook, etc.
• Nathan Myhrvold's 2400 page cookbook
  Coming out December 1

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